Missha Magic
Missha Magic Cushion Cover Lasting No.23 Natural Beige, 15g
Missha Magic Cushion Cover Lasting No.23 Natural Beige, 15g
Low stock: 1 left | SKU: 8809581449299
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Product Details
Product Details
- Missha Magic Cushion Cover Lasting cushion foundation in shade No.23 Natural Beige (15g)
- SPF50+/PA+++ sun protection built into the formula
- Formulated with niacinamide and titanium dioxide
- Applied with the included puff for a buildable, all-over finish
- Suitable for all skin types
Ingredients
Ingredients
Key Ingredients (verified via Missha's official Middle East site and corroborating retailer, Medpak):
Titanium Dioxide and Ethylhexyl Methoxycinnamate (UV filters), Niacinamide, Adenosine, Calendula (Marigold) Extract, Eucalyptus Extract, Bamboo Water, Baobab Tree Fruit Extract, Witch Hazel Extract, Silica, Glycerin.
Note: Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list, please refer to your product packaging.
How to Use
How to Use
Using the included puff, pick up an appropriate amount of product and pat gently into the skin, following the direction of the skin's texture, smoothing evenly across the face. Reapply as needed throughout the day for touch-ups.
Refund & Return
Refund & Return
Receiving Time = Processing Time + Shipping Time
- Processing Time: 0–1 Business Day
- Standard Shipping Time: 1–3 Business Days
- Next Day Delivery: Next Business Day for eligible orders placed before 4:00 PM
Estimated Standard Delivery: 1–4 Business Days
Important: Orders placed after 4:00 PM will be processed on the next business day. Deliveries to remote areas may require an additional 1–2 business days, while orders requiring address verification may take up to 3 business days to deliver.
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Product Overview
Missha's Magic Cushion Cover Lasting in shade No.23 Natural Beige is an SPF50+/PA+++ cushion foundation sold in a 15g size.
Cushion Foundation as a Category
Cushion foundation is a K-beauty-originated product format that combines a liquid foundation formula with a built-in sun protection factor, applied via a puff rather than fingertips or a brush. It sits at the intersection of skincare and base makeup, offering a lighter, more portable alternative to traditional liquid foundation while still delivering visible coverage and daily sun protection in a single step.
Search Intent and Selection Considerations
Customers researching cushion foundations are typically comparing coverage level, SPF rating, and finish (dewy versus matte). This formula is positioned around a "Cover Lasting" claim, indicating longer-wearing coverage designed to hold up through the day, which differentiates it from lighter, more sheer cushion formats within Missha's own cushion range.
Ingredient and Feature Context
Niacinamide and titanium dioxide are widely used across K-beauty base makeup for their tone-evening and sun-protective properties respectively, and their inclusion here reflects the broader K-beauty approach of building skincare-adjacent actives directly into makeup formulas rather than treating skincare and makeup as fully separate steps.
Routine Context
As a cushion foundation, this product is generally used after a full skincare routine, including sunscreen where a customer's regimen calls for a dedicated SPF step beneath makeup, and can also be layered over a moisturizer or primer depending on personal routine preference. Its portable puff-based application also makes it commonly used for daytime touch-ups.
Who May Prefer This Product
This shade and format may suit customers with a light to medium, neutral-toned complexion looking for a cushion foundation with built-in SPF and a "lasting" coverage claim, as well as those who prefer the quick, on-the-go application style of a cushion compact over traditional liquid foundation application methods.